In partnership with Unbun Foods, the “Keto Uncrust” launches today at more than 420 Pizza Pizza locations nationwide
TORONTO, January 6, 2020 – Canadians can now uncarb their pizza with the launch of keto pizza options at Pizza Pizza. Starting today, Pizza Pizza customers can order three new menu items – including customized options – featuring the deliciously uncompromising Keto Uncrust by Unbun Foods. With only two grams of net carbs per slice, this latest innovation provides more options for Canadians looking for grain free, low carb and keto options– and just in time for New Year’s resolutions.
Keto is one of the fastest growing movements in Canadian food and lifestyle. According to a recent Dalhousie study, 26 per cent of Canadians have either adopted the keto diet, have tried it or considered trying it in the last 18 months (Dr Sylvain Charlebois, Dalhousie University).
“Consumers shouldn’t need to sacrifice their favourite foods even though they are watching their carb intake,” said Paul Goddard, CEO, Pizza Pizza. “The launch of keto crust demonstrates our ongoing commitment to innovation and providing Canadians with delicious options that suit all dietary needs and preferences.”
The new low-carb pizza offerings include:
- Keto Pepperoni: Keto Uncrust, topped with homestyle tomato sauce, mozzarella cheese and pepperoni. 2g net carbs per slice.
- Keto Pesto Margherita: Keto Uncrust, topped with pesto sauce, mozzarella cheese, roma tomatoes and parmesan cheese. 3g net carbs per slice.
- Keto Protein Lovers: Keto Uncrust, topped with homestyle tomato sauce, mozzarella cheese, pepperoni, bacon strips and italian sausage. 2g net carbs per slice.
- Create your own keto pizza: Over 50 toppings, sauces and cheeses to choose from.
The Keto Uncrust has been made possible through a strategic partnership with Toronto-based Unbun Foods Inc. The Canadian leader in creating innovative certified keto, paleo, grain-free and gluten-free bakery products, Unbun consistently delivers delicious better-for-you foods to consumers looking for alternatives to traditional baked products.
“We are proud to partner with Pizza Pizza to provide deliciously uncompromising options for Canadians,” said Gus Klemos, Founder of Unbun Foods. “Pizza Pizza is at the forefront of food trends and understands how Canadians want to eat and lead balanced lifestyles. With the national launch of the Keto Uncrust, we look forward to bringing our keto and grain free products directly to Canadians through Pizza Pizza nationwide.”
The new Keto Uncrust and menu items are available for walk-in and delivery at more than 420 traditional Pizza Pizza restaurants from British Columbia to Nova Scotia. For more information, visit phx2uat.pizzapizza.ca/keto or follow Pizza Pizza on Instagram and Twitter @PizzaPizzaLtd.
About Pizza Pizza Limited
For more than 50 years, Pizza Pizza Limited has been guided by a vision of “Always the best food, made especially for you”, with a focus on quality ingredients, customer service, continuous innovation and community involvement. Pizza Pizza runs an Innovation and Learning Centre in Etobicoke, Ontario, which hosts a test kitchen of product developers and chefs. The group is responsible for the company’s impressive menu innovations, including Cauliflower Crust and Plant-based protein toppings. With more than 750 locations across Canada, the company is Canada’s pizza pioneer and a quick-service restaurant leader, operating two banners – Pizza Pizza and Pizza 73 – that deliver quality food choices, diverse menus and exciting promotions for all tastes, lifestyles and budgets. Visit phx2uat.pizzapizza.ca and www.pizza73.com for more information.
For further information: Haley McDonough, 416-967-1010, hmcdonough@pizzapizza.ca
Media inquiries: Riya Dhaliwal, 416-366-7755 x 251, riya.dhaliwal@strategicobjectives.com
