Toronto (December 2025) – Pizza Pizza is giving Toronto a taste of punctuality with their “on-time or free” delivery guarantee by contrasting itself to the Eglinton LRT, a project that’s anything but on time.
On Friday, Pizza Pizza deployed a digital billboard to highlight their commitment to delivering on-time by driving along the still-unopened, long-delayed LRT route, stopping at construction sites and TTC stations with a cheeky message: “They should’ve ordered the LRT from us.” The creative playfully pokes fun at the ongoing delays while reinforcing Pizza Pizza’s belief that Everyone Deserves Pizza, delivered when they need it, not whenever your order finally rolls in.
“We can’t open the LRT, but we can guarantee your dinner. If it’s late, it’s free.” said Adrian Fuoco, Chief Marketing Officer, Pizza Pizza.
Jonah Flynn, Creative Director at Zulu Alpha Kilo, added: “What better way to remind Torontonians of Pizza Pizza’s “on time or free” guarantee than by contrasting it against the city’s most infamously late and expensive construction project?”
Toronto-based Pizza Pizza’s 40-minute delivery guarantee is a win-win: get your pizza on time or enjoy it for free. While the city waits for transit to catch up, Pizza Pizza is reminding everyone that at least one thing in Toronto runs on schedule.
The campaign was created in partnership with Zulu Alpha Kilo and is launched in Toronto with PR managed by spPR and media production by Statements Media.
About Pizza Pizza Limited
Pizza Pizza Limited was founded in 1967 in Toronto, Ontario and has grown to become Canada’s leading national Quick Service pizza brand with over 750 restaurants across the country. In 2007, Pizza Pizza acquired the Pizza 73 brand, which operates over 100 locations, primarily in Alberta. Pizza Pizza is guided by its vision of “Always the best food, made especially for you”, with a focus on quality ingredients, customer service, continuous innovation, and community involvement. In 2022, Pizza Pizza introduced its brand platform “Everyone Deserves Pizza” a testament to their belief that pizza is all about inclusion. For more information, visit www.pizzapizza.ca and www.pizza73.com or follow Pizza Pizza on Facebook, Instagram, LinkedIn and X @PizzaPizzaLtd.
